Got an idea but don’t know where to get started?
Most people have thought about being in business for themselves at one time or another. The nature of business and employment is shifting, and according to Independent Contractors Australia, up to 45% of people will be self-employed by 2020. That’s a lot of people starting small businesses for themselves!
You have probably had a heap of great business ideas, we have them every day when we notice a gap that is not being filled by someone's business, the problem is turning those ideas into a profitable business that can be marketed to the right people. As a woman in business, I know that for me the best and quickest way to learning how to get my business up and running was in surrounding myself with a community of like minded women.
Giving it a go is hard if you do it by yourself!
Three things that helped me get things moving in my business:
- Know your worth: This is not as airy fairy as it sounds. We know that 90% of small businesses fail - I wonder what that percentage would be if we included the ones that never even make it off the ground? Your mindset can honestly MAKE OR BREAK your ability to get your business moving. If you don't deal with the doubt and fear that is holding you back then how are you going to make those tough decisions to invest when it is scary or to deal with the inevitable failures (I like to call them "learning opportunities"!) and rejections that come your way? If this is a key area for you download my Master your Mindset checklist. You won't regret it.
- Find your community: When I found my community of "business besties" it was so freeing! Here were some incredible, inspiring women who had learnt some of the lessons that I was learning already! You NEED people to share your ideas with, to test your thinking, and to challenge you when you are trying to fool yourself into taking the easy road!!! My community hold me accountable, they prop me up and listen when I'm feeling fearful of a next step, and some of them are clients....just like I am a client for some of them. We buy from people we know and trust, especially as women.
- Define your ideal client: It doesn't matter (for the most part) what sort of business you are looking to start, you need to know who you are selling to. This means that you can target your brand, how you communicate, what you communicate and what you sell to meet their needs. You will be amazed at how much easier it is to get momentum flowing once you know who your target market is - where they are, and how many of them you need buying from you!
For me the real difference maker was when I engaged my own high level coach. She helped me confront my limiting mindset beliefs around what I was worth, what it would take to get things moving and whether I really deserved that life that I was dreaming about. I can't believe how much more confident I am today as a result of giving myself permission to be ok with where different areas of my life were at instead of always thinking I "should" be better.
Do you know what that feels like?
If you'd like to get a start getting on top of that mental clarity - download my Master your Mindset checklist. It will help you find those areas where you can give yourself a break and start to move past the blocks in your way.
Would you like to know what it would be like to work with me? Book a free discovery call today - we will talk about where you want to go and what might be in your way as well as what coaching with me would look like. It's completely obligation free and I'd love to chat to you!